Which Is Better, The Fashion Or The Photo

God, can I really not stay away from designer collaborations for more than a day?  So, about that Marni for H&M… but actually, this time what I’m interested in is less the collaboration between Marni and H&M (although it’s that too), than the collaboration between H&M and Sofia Coppola. Coppola is directing the print ads for the campaign and the first ad has been released. It does make me intrigued by the clothes (although seriously it’s still not worth getting up and standing in line at H&M — I have sworn off that behavior for good). But more than anything, I love it as a photograph.  Absolutely exquisite.  The model is none other than British actress Imogen Poots, stunning herself, so that helps no doubt.  Still, plain and simple, it’s a gorgeous photograph.

Meanwhile — as long as we’re talking about ad campaigns — there are the newly released American Apparel ads.  I actually knew American Apparel before it was “American Apparel”, back when it was primarily a supplier of blanks for clothing manufacturers.  I am ashamed to admit that once upon a time I produced several seasons worth of girls’ graphic t-shirts on American Apparel blanks (and even have a huge box of them left over in one of my closets, just waiting to be put to good use).  I have been shocked to find, over the course of writing these posts, how prudish I am.  I never would have thought, but it keeps coming up.  Whatever the quality of their merchandise, American Apparel continues to churn out ads which are so offensive it makes it really difficult to imagine ever buying something from them again.  I am trying to keep the images on this site relatively PG except where artistically required – you never know when my five year old might stumble upon the site left open on my computer – so I’m afraid I have to just link you to these photos.  Follow the links, or not, as you wish.  But please, please, do not buy merchandise from American Apparel.  It has proven again and again to be a fairly despicable company.

Link to swimsuit ad (via Fashionista)

Link to underwear ad (via Fashionista)

It’s just unnecessary.   Dov Charney is doing a good job of making the folks at Abercrombie and Fitch look sweet and innocent.

Since one photograph doesn’t make much of a post, I am going to throw in, as an added benefit, a few of my favorite kids’ fashion advertisement images that I shot (okay, admittedly including these is also a little bit of self indulgence, but the post did feel like it needed some serious rounding out — and really, what’s the fun of having a blog if you can’t occasionally be a little self indulgent?).

All images © Diana Cheren Nygren – All Rights Reserved 

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